The factors used by search engines to determine authentic sites for rankings are constantly evolving since SEO was discovered. Different techniques and algorithms have been used and replaced by better ones. But, the only one thing that remains constant since its commencement is link building. They are as valuable today as they have been. Link…
Reputation management also referred to as online reputation management or ORM is the practice of influencing the public opinion of a brand or an organization through their online image. This type of image is formed through social media and press releases. Researches proved that majority of the consumers depend largely on online reviews to form…
Technical SEO has become an indispensable part when it comes to a website's success. If you want your website's rank to soar high on the search engines then you must implement technical SEO for your website. Technical SEO is just another form of an SEO to ensure that a website abides by the guidelines set…
Do you want to know complete details about how to detect duplicate images? Or How can we get rid of it? If you don't know the basics, then this short post will help you out! What are Duplicate Images? A duplicate image is content that occurs on the web in more than one place. One place is known as…
How do you improve Lighthouse performance? Well, that can be your concern if you want to stay at the top of Google’s CWVs’ ranking with your WordPress site. Every time Google makes some changes to the method of how they are planning to rank websites, you need to be very attentive. Google Lighthouse is one…
SEO is known as the important digital marketing tool but even after having detailed knowledge of Search Engine Optimization; it is extremely tough to understand its complex and functional creature. The concept of SEO is fully dependent on the different elements which it is made up of the complete functioning and understanding as it is…
Everything is moving at a breakneck speed in the digital marketing landscape. With businesses constantly trying to reach their audiences in new and different ways only digitally, what will the changemaker digital marketing trends in 2024? This year offers some great advancements, such as powerful AI tools, data-driven personalization, and sustainability-focused campaigns. In this post,…
When it comes to adding information about the web pages in the HTML for a document, the meta tags come into play. The information is usually known as metadata which serves the proper information to the web crawlers and search engines. Search engines like Google, from the meta tags get the help to understand all…
A solid digital marketing strategy for the holiday can help entrepreneurs to take advantage of the holiday season to increase their sales and profits. A proper marketing strategy can increase the reach of venture owners to a larger audience, increasing the profit margins. Solid marketing strategy during the holiday season also paves the way for…
One of the most crucial tasks in today's world for small business success is building a website. It serves as the base upon which we can establish the internet presence and expand the business. The website architecture will be a major factor in deciding how much traffic we receive, regardless of the calibre of the…