Nowadays free WordPress themes has always been in high demand, from the time the content management system is released. And by every passing year the CMS has enabled many extensive functionalities to be implemented and the theme designs are also getting better. Most of the templates are as good as the premium templates. As the…
Influencer marketing is no longer an up-and-coming fad but a fundamental component of the digital marketing budgets of established businesses. A decade ago, there was no such thing as influencer marketing; nevertheless, this influencer marketing strategy is rapidly gaining popularity, and many marketers now use it. The beauty of influencer marketing is that it can…
Direct to consumer marketing is the promotion of a product or a service from the seller directly to the consumer, without using intermediate advertising channels such as television and radio commercials or public displays. This marketing is especially beneficial for small and medium-sized enterprises with minimal brand awareness and limited advertising budgets. The roots of…
Social media marketing is about creating tailored content for your customer segment on social media platforms. Social media marketing aims to drive engagement and create long-term brand awareness. It follows the AIDA (Awareness, Interest, Desire, Action) model. A lot of your potential customers are on social media platforms, and you can engage with them without…
It is not always that with the advancement of times, each one can go out of their houses and work. Choices are now available to different genders, communities and age groups to go out and build their career however they want. But it's not always possible either because of the complexities of life or simply…
Every established brand or emerging brand is recognized world-wide with its logo. Not a single established or emerging organization exists without one. It has a major impact on brand perseverance by clients and customers. Therefore it is necessary to have a unique logo, but the question is how to get one? There are hundreds of…
In today's digital age, social media has become an integral part of our daily lives. Whether it's for personal use or for promoting a brand, social media platforms like Facebook, Twitter, and Instagram have become the go-to platforms for connecting with others. However, with so much content being shared on these platforms, it can be…
In this day and age, having a digital presence on the internet has become crucial for businesses. But it’s not an easy task for businesses to manage on their own, so many of them turn to a digital marketing agency. While delegating this task streamlines the process, do remember that not all digital marketing agencies…
Organic reach has been declining on social media platforms as they enforce a pay-per-click model. That’s why it is becoming important for social media marketers to find ways to increase the organic reach of their content. Is there a way to increase the organic reach of your Facebook content without spending money on ads? The…
CSS (Cascading Style Sheets), HTML (Hyper Text Markup Language) are two important web languages used by Web Developers in designing a website. CSS can control the fonts, texts, colours backgrounds, margins and layout of the website. Building web pages with the help of CSS and HTML is difficult; some people hire Web Developers to design…
