Social media has evolved to a new level and does not limit itself to gossips and following friends. In fact, it has opened new doors of opportunities for eCommerce. Every online store owner is looking for unique methods to drive traffic on their site and increase sales. But only a few prove to be profitable…
The parameters of business have been redefined gradually as social media became an inevitable part of most people's life. Having an online presence on different platforms is not just enough. It is essential to use tools that help you with varied operations. But the most confusing question is which social media management tools to use…
Facebook has evolved as a virtual planet in itself. A place where one can socialize, remain updated, and also do business. Today if your business is not listed on Facebook then you are missing out on thousands of potential leads. But, having a page is just not enough. The page should have a considerable following…
Metrics are one of the most important aspects of online mediums like websites, social media, and video streaming platforms. As we're talking about only the website part, metrics are important to measure a website's growth, traffic analysis, and conversion analysis. Website traffic analysis tools also contribute to finding key trends, streamlining websites, and strategizing website…
When developing your website, there are several things to think about. How many people are going to run it? How frequently will new pages be added? How much control do you need over how things look and work? Have you given any thought to speed, security, and performance? Now that you've decided to build a…
If you are planning to set up a nonprofit website, then you may as well base the website, using WordPress as a platform. For starters, WordPress is an open resource and happens to be free as well, so you can count on getting the required edits and for another, its designs are robust, intuitive and…
Nowadays free WordPress themes has always been in high demand, from the time the content management system is released. And by every passing year the CMS has enabled many extensive functionalities to be implemented and the theme designs are also getting better. Most of the templates are as good as the premium templates. As the…
Data-driven marketing spends a lot of time getting to know the target customers so that brands can provide a better customer experience. content Data-driven marketing is about using big data to create efficient marketing strategies. The data analysis provides insights into the user’s preferences and broader trends that impact a marketing campaign's success. Data-driven marketing…
People often underestimate how difficult a marketer’s job can be. They do not just advertise the business, but they also have to create a long-term marketing strategy. Choosing the wrong marketing strategy leads to failure after planning the long-term strategy and developing the marketing content. After that, marketers move forward with the media buying process.…
The last decade has made marketing efforts modern, demolishing the carapace of traditional approaches. Today's marketeer generation is investing more resources in digital marketing strategies. The reason is that new-age customers are internet and social media maximalists, so putting marketing efforts around denser market volume is more valuable. Digital marketing provides more control over the…